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As marijuana has become legalized for medical or recreational purposes in some US states, academic researchers and the burgeoning industry are turning to genomics and genetics to characterize and develop better and more consistent strains, Fusion's Daniela Hernandez reports.

Work so far, she says, has focused on unraveling past effects of breeding on various pot strains to find strains with desirable characteristics like fast growth or a certain chemical profile to inform new breeding projects.

For instance, Washington State-based Verda Bio is developing a DNA database to enable growers to create varieties with consistent levels of cannabinoids. In Canada, Anandia Labs is developing a similar database with the goal of developing strains that are optimized for different medical conditions like anxiety, cancer, or pain, Hernandez says. Doctors, one pot geneticist tells her, want to be sure that their patients are receiving more or less the same material year to year.

Other companies, meanwhile, are developing genetic tests to confirm that what's touted as a certain strain really is that strain, giving the industry and its consumers a level of certainty.

"It's still the moment before the race starts. Everybody gets to jockey for position," Leslie Bocskor, a managing partner at consulting firm Electrum Partners, tells Hernandez. Bocskor estimates that the industry will soon be worth hundreds of millions of dollars.

#geneticsofcannabis #geneticsofmarijuana #breedingcannabis #verdabio #DNAofcannabis


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Designed for Kersten Gaba's mom Basic Jane was deisgned to help arthritis in Joanne's knees
Basic Jane was designed to help Joanne with arthritis using CBD and menthol to help decrease pain and discomfort
Testing CBD produts using HPLC in the Basic Jane lab in partnership with Agilent Technologies

The idea for basic jane

The idea for Basic Jane was founded in 2014, when Jessica and Kersten were approached by Kersten’s 80 year old mother about whether their research company, Verda Bio, could develop anything for her chronic arthritis pain. A few months later our “RELIEVE” formula was born and introduced to the public in 2017.

Since then, our goal has been simple - to make products that we are proud to recommend and have used by our families and friends. We harness the power and simplicity of ”nature" to help deliver hours of pain relief, in a rich all natural formula.

Research Drives Us

Basic Jane is Powered By Verda Bio

Verda Bio is a premier cannabinoid research company. Verda Bio uses a combination of genomic and analytical data to research these amazing compounds. Our breeding program is the cornerstone. Creating stable hemp varieties with unique profiles enables us to formulate the products of the future. Our goal is to create products that consistently meet the needs of consumers.