Our Story
Hi!
We are Jessica Tonani and Kersten Beyer, two individuals with a passion for research, quality, and doing the right thing -- delivering amazing products and giving back to our community. We truly believe in the transformative power of Basic Jane and its ability to change your life by decreasing everyday pain. When we are not in the Basic Jane offices, you will find us with giant smiles in Mexico handing out toothbrushes, shoes and school supplies to kids.
The Idea
The idea for Basic Jane was founded in 2014, when Jessica and Kersten were approached by Kersten’s 80 year old mother about whether their research company, Verda Bio, could develop anything for her chronic arthritis pain. A few months later our “RELIEVE” formula was born and introduced to the public in 2017.
Since then, our goal has been simple - to make products that we are proud to recommend and have used by our families and friends. We harness the power and simplicity of ”nature" to help deliver hours of pain relief, in a rich all natural formula.
Basic Jane is not just another topical company. We are on a mission to make our customers healthier by combining the science of cannabis sativa (hemp) to provide simple, effective, products for aches and pains, that we ourselves USE! And now that pleasantries are out of the way, here are some FUN facts that we hope make us interesting at parties.
Kersten Beyer
A clinical research nurse with over two decades of experience. Kersten juggles it all. She is a co-founder, wife and mother to an awesome teenage son. She met Jessica Tonani over 18 years ago when fate brought them together as neighbors. Kersten loves being active and started rowing at age 50! She is ALWAYS the driver on road trips and is naturally a caregiver to all of her family and friends.
Jessica Tonani
A Biotechnology Professional with experience in life science. She has been named a leading lady in cannabis and one of the most interesting people in cannabis. Jessica loves spending time in Mexico delivering supplies to kids. She originally got interested in researching cannabis due to a stomach disease she has which has led to multiple surgeries, a very limited diet and multiple infusions every week.
Together
We are pioneers, committed to making advances in research so that we can create products that enable healthy bodies